Go West, Young RISD Grad. You have it in you to do impossible things. Use your gifts to elevate people’s lives.
The Designer Founder’s Manifesto

Manifesto Description
Go West, Young RISD Grad. You have it in you to do impossible things. Use your gifts to elevate people’s lives.
The Quest for Startup Longitude. The world has changed; design thinking needs to change with it.
How to Reach the South Pole of Design. These three beacons light the way to founding a design-led business.
A Designer Founder’s True North. Lessons from a legend. How to become the next great design-minded leader.
East of Eden in Silicon Valley. Where design in tech has been, where it currently is, and where it needs to go.
Points of Origin. Growing up with the need to design. Plus: Are you a designer who feels like pure craft isn’t enough?